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About Search Engine Optimization
Search Engine Optimization (SEO) is a set of methods to improve the ranking of a website on different search engines like Google, Yahoo, Bing, etc. SEO is primarily concerned with increase in both the number and quality of visitors.
Benefits of Search Engine Optimization
Websites are primarily built as front face of the business either online or physical. In both cases it is important for the website to be visible the respective customers; since 90% of the quality hits to the website are from search engines. Having a virtual presence through website has become very required now-a-days but what is the use of having a website if your potential customers can’t find it!
This is where Search Engine Optimization and Search Engine Marketing comes into the picture. Website gives presence to your business and SEO/SEM gives your presence a visibility as well as good return on investment!